BooYaa Golf, South Africa’s premier golf apparel brand, has officially launched its highly anticipated 2025 apparel range, combining elite sportswear performance with unmistakable BooYaa swagger. The new collection builds on the success of standout lines like the BLXCK Collection and Vintage Series, while pushing the boundaries of premium golf fashion.
“This isn’t just golf,” says Chantelle van Greune, Global Marketing Manager at BooYaa Golf. “This is BooYaa. We’re raising the bar again—not just in design, but in performance. Our new range is for players who play hard, live loud, and refuse to be ordinary.”
Power. Precision. Pure Swagger. That’s the message behind every item in the 2025 drop. From vibrant new colourways like electric blue and sunset orange, to sleek geometric patterns and advanced moisture-wicking fabrics, this range delivers maximum confidence on and off the course.
“You bring the game, BooYaa brings the attitude,” adds van Greune. “We don’t follow. We lead. Our gear is built to perform under pressure and make a bold visual statement. Whether it’s our updated fabric technology, retro-inspired trims, or the athletic silhouettes, every piece has purpose.”
Designed for golfers who expect more from their gear, the 2025 range strikes BooYaa’s signature balance between fashion and function. It incorporates lightweight, breathable materials with enhanced mobility, giving players the freedom to swing big and look good doing it.
“These styles were made for the golfer who doesn’t want to blend in,” says van Greune. “We’ve taken the most-loved features from our past collections and layered in fresh elements—pushing innovation while staying true to our roots.”
From the clubhouse to the course, BooYaa’s new range is for those who know that how you show up matters.
You’ll see it. You’ll feel it. That’s the BooYaa effect.
The 2025 range is available now at selected The Pro Shop locations and online at www.booyaagolf.co.za.
About BooYaa Golf
Founded in South Africa by passionate golfers Ruan Lotz and Johan van Greune, BooYaa Golf combines the thrill of the game with a fresh approach to golf apparel. With a name inspired by the joy of golf's great moments, BooYaa Golf offers both enthusiasts and newcomers to the game with stylish and functional gear. Dedicated to innovation and quality, BooYaa Golf is challenging the status quo and is focused on becoming one of the most loved apparel brands in the golf community. For more information, visit www.booyaagolf.co.za.